Green Visor Capital

Management Company, LLC

Head of Growth at Wefunder
San Francisco, CA, US
Wefunder is like "Kickstarter for investing". We're the largest funding platform that helps normal people make investments in startups. Over the past few years, we've help fund 900 startups with 445m+– including flying cars, space rockets, breweries, Hollywood studios, and potential Ebola cures.
We're looking for a self-directed Head of Growth to own our North Star growth metrics.
Our past growth has been driven by the number of companies we launch on the platform: 50% of investments in each company come from the friends, family, and customers of the founder, then 25% of those investors go on to make a repeat investment. Where before we brute-forced growth by simply launching more companies, we now need a dedicated team member to own optimizing our conversion funnels.
Our Dream Candidate: Product Leader & Coder
Over the last few years, we've done almost no marketing or growth experimentation. There is a ton of low hanging fruit that you can prioritize. Some examples:
- Improving SEO to increase the number of founders who apply for funding
- Improving our founder conversion funnel, to identify those most likely to raise money
- Creating targeted ads automatically for each active campaign
- Tweaking referral programs to encourage more investors & founders to sign up
- Creating & AB testing landing pages to increase founder signup conversion
- Measuring results with Mixpanel & Google Analytics
- Experiment with new product functionality that drives repeat investments
While you may have full-time engineers and designers dedicated to major growth projects, you should have enough HTML, CSS, and Ruby on Rails experience to be self-sufficient on easier projects. You'll be expected to do things like commit to git, deploy to Heroku, modify basic html, create landing pages, and run simple database queries.
Market-rate salaries and stock options.
Unlimited vacation days (mandatory 3 weeks off).
Medical, dental, & vision insurance.
401(k) with company match.
All-expense paid Wefunder vacation. We’ve taken three train trips across the country.
Equipment of your choice.
Lots of free food and drinks.
Reimbursement for classes and conferences.
Invites to S'more Club :)

About Wefunder

On May 16, 2016, it became legal for regular people to invest as little as $100 in startups and small businesses. Since then, we have become the largest equity crowdfunding platform. We've helped 892 startups and small businesses – including flying cars, space rockets, breweries, Hollywood studios, and potential Ebola cures – raise $413,528,265.

We're a Public Benefit Corporation with a mission to revitalize capitalism and keep the American dream alive. GDP growth is slowing. Wealth inequality is increasing. Entrepreneurship is dying across America; falling from 10.6% to 3.6% among those under 30 since 1989. We're reversing these trends by funding more deserving businesses across all of America, not solely tech startups in Silicon Valley.

Want to help? Join us! We're a team of founder types: enjoy autonomy, responsibility, the opportunity to learn, and no red tape. Just make it happen.


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Wefunder's story:

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